Before you start you will require a Microsoft ads account - Overview - Microsoft Advertising
Sign up for a Microsoft Advertising account
More information about how the Microsoft Shopping Campaign feed files operate can be found here:
About Microsoft Shopping Campaigns feed files
Find your Bing product feed URL in Omnivore
In Omnivore, Go to Settings - Bing - General
Copy the Bing Product Feed URL as shown below:
Create the Feed in the Microsoft Merchant Center
- Go to the Microsoft Merchant Center and Log in to your account
- From the top menu, select Tools > Microsoft Merchant Center
- Select the store name and then the Feeds tab.
- Choose the feed name you wish to edit.
- Select Create Feed.
- Fill in the Feed Name as Omnivore Feed or some other name relevant to you
- Select Online Product as the Feed Type
- Select Australia for Country of Sale
- Language should be English for Australian feeds
- Under Feed file, select the Input Method as Automatically download file from URL.
You may use this option if the feed file is smaller than 1GB and on a publicly accessible server. The feed file will be downloaded once every 24 hours.
- Enter the URL (obtained from Omnivore in the previous step) into the Source URL field.
- Select Create Feed.
