About & Important Information

When your store was first set up, it was given a default product listing template. This template produces the HTML description visible in the bottom half of the product listing page on eBay, and is set up as follows:

  1. Go to Settings - eBay Australia - Product Template
  2. View the HTML template in the "Product listing template" box
  3. Before you start to edit this section it is a good idea to make a copy of the template. You can paste it into a Notepad document.
  4. If you are comfortable with HTML, you may edit and replace this code with your own custom version. However, to make sure that details of the product appear, there are a number of fields you need to insert into the template. 
  5. For example, to show the product title, you would insert ${product_name}. 
  6. The default template has a number of these fields already in place for you to use as examples.
  7. The full set of available fields is here:

Field Details
Our Code
To be inserted
Product SKUsku${sku}
Product title which has to be less than or equal to 80 characters longproduct_name${product_name}
Brand of your productbrand${brand}
The selling price of the product as it will appear on the marketplaceprice${price}
The recommended retail pricerrp${rrp}
The short description of the productshort_description${short_description}
The full large description of the productdetailed_description${detailed_description}
The weight of the productweight${weight}
The products manufacturing part number (MPN)model${model}
The main product image, used as the thumbnail in the search resulthero_image${hero_image}
The comma separated listing of product images.images${images}
Image 1, 2, 3 ... 12 of the product.image1 to image12${image1}
The logo as set on Settings - eBay Australia - Product Template Pagelogo_url${logo_url}
Shipping info as set on Settings - eBay Australia - Product Template Pageshipping_guide${shipping_guide}
Returns info as set on Settings - eBay Australia - Product Template Pagereturns_info${returns_info}
Sizing guide as set on Settings - eBay Australia - Product Template Pagesizing_guide${sizing_guide}
Payment info as set on Settings - eBay Australia - Product Template Pagepayment_info${sizing_guide}
About us as set on Settings - eBay Australia - Product Template Pageabout_us${about_us}

Example Product Lasting Template Guide

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.0 Transitional//EN" "">
<html xmlns="">
 <meta name="viewport" content="width=device-width" />
   <title>Official eBay Store</title>
   <div class="wrapper">
     <div class="header">
       <div class="header-container">
         <div class="logo">
           <img src="${logo_url}" />
     <div class="listing-content">
       <div class="gallery">
         <img src="${hero_image}" />
         <span id="alt1">${image1}</span>
         <span id="alt2">${image2}</span>
         <span id="alt3">${image3}</span>
         <div class="right-section">
           <div class="details">${detailed_description}</div>
         <div class="tabs">
           <ul id="menu-list">
             <li id="tab1"><a>SHIPPING</a></li>
             <li id="tab2"><a>RETURNS</a></li>
             <li id="tab3"><a>CONTACT US</a></li>
             <li id="tab4"><a>PAYMENT</a></li>
           <div class="paragraph" id="event1">${shipping_guide}</div>
           <div class="paragraph" id="event2">${returns_info}</div>
           <div class="paragraph" id="event3">${about_us}</div>
           <div class="paragraph" id="event4">${payment_info}</div>
         <div class="about-section">
           <h2>ABOUT OUR COMPANY</h2>