Your shipping settings can impact your sales and account performance even before an order is placed. When faster and more affordable delivery options are offered, customers buy more often. Be sure you are providing the best customer experience and creating the most opportunity for sales by optimising your shipping settings today.


Please be aware of the following when setting up Shipping in Amazon and Omnivore.   The details you put into the Shipping Name field in Omnivore must exactly match word for word, letter for letter the Name you give your Shipping Template in Amazon.  Using copy and paste between the two systems is the best way to ensure this information matches.  If this information does not match exactly it can cause your product to not list on Amazon.


Shipping templates:Shipping templates let you customise your shipping settings across your product catalogue. Within a shipping template, you can set your transit time and shipping fee for standard and expedited shipments. Then, you can select which products you wish to apply the shipping template to.

Tip: Shipping templates allow you to offer specified transit times and shipping fees depending on the region the order will ship to. You can also exclude PO boxes and offshore territories. Take advantage of this customisation to offer tailored, competitive shipping services to customers based on their region.


Fast and accurate transit times: Customers are more likely to buy items that are delivered faster, so aim to set short but accurate transit times. If you find that you are consistently delivering orders earlier than promised, consider updating your transits times accordingly. This will help ensure a good customer experience and may improve sales.

Tip: Customers are often willing to pay more to get products sooner, so be sure to offer expedited shipping. Shipping templates will allow you to customise your rates and transit times by region for expedited shipping.


Handling time:Handling time is the time between when the customer places the order and when you hand the order over to your carrier. Amazon uses your set handling time to provide the estimated delivery time to customers on the offer listing and checkout pages.

Tip: Handling time impacts your overall delivery time promise, so just as with your transit times, it is important to set fast, accurate handling times to improve customer experience and conversion.


Shipment tracking: Providing shipment tracking improves the customer experience by communicating a clear delivery day. Shipment tracking allows the customer to track the progress of their shipment on their own, creating transparency.

Tip: In addition to improving the customer experience, providing shipment tracking can reduce your customer contacts and make you less vulnerable to an A-to-z guarantee claim.